Communications Strategist
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Sinking Cities is a national PBS broadcast series on four major cities (London, Tokyo, New York, and Miami) experiencing climate disaster. The broadcast included simultaneous digital release and social media engagement.
Scope:
Digital content strategy (scheduling, partnerships, copywriting)
Digital content creation (SM Graphics, SM toolkit, website content)
B2B media partnership management
Live-tweet engagement and support
Result:
1.5 million broadcast viewers
Media partnerships including Columbia University’s Earth Institute, The Wildlife Conservation Society and 100 Resilient Cities.
National digital engagement across the PBS network (see #SinkingCitiesPBS)
NEW AMERICAN DREAM is a virtual panel series presented by The WNET Group, America’s flagship PBS station, that gathered thought leaders from across the country to discuss the impact of white supremacy on America today, and ways to make the nation more accountable to its democratic ideals. The series examined systemic racism in relation to five pillars of contemporary society: voting rights, artificial intelligence, Black journalism, White antiracism, and cultural narratives.
Scope:
Digital content strategy (scheduling, partnerships, copywriting)
Digital content creation (SM Graphics, SM toolkit, website content)
Livestream support and moderation
Result:
Panel series garnered over 53k views on YouTube
11 partners including Black Futures Lab, Brennan Center for Justice, Color of Change, Black Public Media, and the NYU Office of Global Inclusion, Diversity, and Strategic Innovation
social media graphics
panel on systemic racism within artificial intelligence and genetic sciences
Sinking Cities is a national PBS broadcast series on four major cities (London, Tokyo, New York, and Miami) experiencing climate disaster. The broadcast included simultaneous digital release and social media engagement.
Scope:
Digital content strategy (scheduling, partnerships, copywriting)
Digital content creation (SM Graphics, SM toolkit, website content)
B2B media partnership management
Live-tweet engagement and support
Result:
1.5 million broadcast viewers
Media partnerships including Columbia University’s Earth Institute, The Wildlife Conservation Society and 100 Resilient Cities.
National digital engagement across the PBS network (see #SinkingCitiesPBS)